Welcome to your favorite leader's favorite newsletter

Career strategy that works — all insights, no fluff, no filler.

Jan 12, 2025

You’re probably someone who’s been navigating high expectations, unclear roadmaps, and the unspoken rules of corporate life. You’re great at your job but you want to get to the next level. And maybe you’re tired of advice that’s vague, safe, or disconnected from your actual experience.

You’re in the right place.

That’s why I started Reframed.

I BUILT THIS SPACE FOR YOU

This is a space where ambitious professionals come to build careers with clarity, confidence, and to uncover their unique edge.

Each week, you’ll get insights that help you:

Advocate for yourself even when it’s hard
Rebuild confidence after burnout or bad leadership
Navigate office politics with grace (and results)
Lead better 1:1s, set better boundaries, and have better weekends
Think strategically like an operator, not just a doer

It’s part operating manual, part mindset shift, part “Damn, I needed to hear that”.

And that’s exactly why I call this newsletter Reframed. Because sometimes what you need isn’t new advice. It’s a new lens.

And when you change how you see things? You change how you move and how you function in the workplace.

WHO IS REFRAMED FOR?

If you’re wondering if my newsletter is for you, here’s what I’ll say. Reframed is for leaders (and leaders in the making) who are:

Done with fluff, filler, or buzzword soup
Looking for strategy that translates this week, not someday
Building careers that feel as good as they look on paper

You’ve probably been the go-to person at work for years.

Now it’s your turn to get supported, too.

MY EXPERIENCES INFORM THE REFRAMED EXPERIENCE

🧠 I’ve been promoted five times in five years.
😵‍💫 I’ve also been laid off. Twice.
💼 I’ve managed 250+ person orgs, closed 8-figure deals, and sat at the exec table.
🫶🏾 And through it all, I’ve always been the person people come to when they want the real talk on how work works.

This isn’t recycled LinkedIn advice. It’s the behind-the-scenes playbook that people usually keep to themselves.

I’ve poured a lot into Reframed and, as a result, it’s a newsletter that’s →

📬 Read weekly in 41 countries and 42 states
🫢 Forwarded, screenshot, and quoted in team meetings
💡 Used to build entire career operating systems
🏢 Subscribed to by employees at companies you’ve definitely heard of

Go ahead, read one post and tell me you don’t feel 5% smarter already :)

READERS AND CLIENTS LOVE REFRAMED

Here’s what Reframed readers and my clients have to say about me:

Reframed is one of my favorite newsletters! Ashley has an ability to make intimidating concepts and scenarios feel very approachable. Sometimes it's like she's reading my mind and giving me the little push I need to do the thing!
I look forward to reading it when it hits my inbox because it is full of valuable insights written in a clear, fun, and relatable manner. It's not just a regurgitation of trendy jargon and acronyms. I find value in all of the newsletter editions, even the ones I didn't think applied to me.
Since working with Ashley, I've developed greater confidence speaking up in meetings with senior leaders and in rooms where I've historically struggled with imposter syndrome.