The career playbook used by high-achievers. Reframed is read by leaders at Google, Meta, Netflix, Chanel, Harvard, and more.


Do you ever wonder what happens behind closed doors where leaders make decisions about who should get promoted, who they want to retain, and who should have access to the type of growth opportunities that others dream of?

I’ve been on both sides of the table.

If you’re reading this, you’re probably the one on your team who just figures it out. The reliable one. The A-player.

But maybe you’ve hit the point where the rules have changed. The strategies that got you here aren’t the ones that will get you to the next level. You’re doing great work, but you’re not getting the recognition, the promotion, or the opportunities you deserve.

Most career advice is a motivational pep talk. But when you’re navigating organizational politics, managing people twice your age, or trying to be seen as “strategic” rather than just “tactical,” you don’t need motivation. You need a playbook that works.


Join 2,000+ leaders at Google, Meta, Netflix, Chanel, Harvard, and more


What you’ll get from Reframed?

  • Strategic guidance from someone who has actually navigated these waters - I went from IC to VP in five years. Now I coach high-performers through the same transitions.

  • The “operating system” used by the most successful leaders in tech, finance, and entertainment

  • Insights that are usually whispered in private or kept behind closed doors

It’s for you if:

  • You’ve realized that what got you here won’t get you there

  • You want the unwritten rules, not the LinkedIn platitudes

  • You’re ready to stop being overlooked and start being impossible to ignore


SUBSCRIBE TO REFRAMED

Subscribe to receive Reframed in your inbox every Monday morning. Reframed is read in 56 countries by people at the companies you know and love.


What my readers & clients have to say about me

  • I look forward to reading it when it hits my inbox because it is full of valuable insights written in a clear, fun, and relatable manner. It’s not just a regurgitation of trendy jargon and acronyms. I find value in all of the newsletter editions, even the ones I didn’t think applied to me.

  • Since working with Ashley, I’ve developed greater confidence speaking up in meetings with senior leaders and in rooms where I’ve historically struggled with imposter syndrome.

  • I am more self-assured, empowered and intentional in how I communicate with my CEO.


I’ve been on both sides of the table.

I’ve been an executive making promotion decisions. And I’ve been a high-performing individual contributor who got tapped for opportunities that were never even posted.

When I pivoted into the tech industry, I went from IC to VP in five years. Now I’m the career strategist for a community of CEOs, CHROs, COOs, and senior leaders who want the strategies that actually work, not another motivational pep talk.

I live in NYC with my husband and Cavapoo Ailey, and I spend every morning walking through the park because it’s where I process the ideas you read here.


My work has been featured in major publications

  • [Inc.] - My thoughts on how clarifying your zone of genius can unlock new career paths

  • [Success Mag] - My advice for successfully delegating work to your team

  • [Teen Vogue] - My thoughts on why traditional job search strategies are falling short

  • [NY Post] - My thoughts on knowing when it’s time to quit your job

  • And a fun one, here’s more about me and [my favorite things on Platonic Love].

Glad you’re here. Talk soon.


Reframed is one of my favorite newsletters! Ashley has an ability to make intimidating concepts and scenarios feel very approachable. Sometimes it’s like she’s reading my mind and giving me the little push I need to do the thing!

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Subscribe to Reframed by Ashley R.

The career playbook used by high-achievers. Written by an executive coach who’s seen exactly what separates the 1% from everyone else. I decode the high-stakes strategies used by the leaders you admire, so you can play the same game.

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